Furniture & Mattress Store Owners: The Secret to Eliminating Competition
The secret to eliminating your competition is to market to your customer with information instead of with price discounting. When you advertise with mass media […]
The secret to eliminating your competition is to market to your customer with information instead of with price discounting. When you advertise with mass media […]
Do you have too many eggs in too few baskets? I am talking about vendors here. Have you ever experienced a vendor that turned cold? […]
Mistakes happen. Blunders occur. Oversights crop up. Sooner or later, something is going to happen that is going to disappoint a customer. Don’t worry about […]
I want to share with you a business strategy that by itself can have a dramatic and positive effect on your business. And get this, […]
Having a crystal-clear picture of your ideal target market is critically important when developing marketing campaigns and promotions that get results. Let me clarify this […]
If you have a retail store it’s imperative to keep it as clean and sanitary as possible. My good friend and dealer Jim Hick’s from […]
Social proof that reaffirms your product or service does what you say it will do, is mandatory these days. Just about everybody does some sort […]
For the success-oriented business owner, there’s never a day off when it comes to the marketing of their business. As a matter of fact, as […]
I have a shocking truth to start this book off with. You’re not in the business you think you’re in! You may think you’re a […]
Successful store owners understand and embrace the fact that their #1 product is their own self; therefore, they invest the time and money in making […]
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